Creating High-Converting Pinterest Pins for Your Retreats
- Nico
- Jul 22
- 6 min read
Updated: Jul 23
Introduction to Pinterest Pins for Retreat Leaders
A single image can change everything. It can evoke longing, spark curiosity, or open the heart — which is why Pinterest is such a powerful tool for retreat leaders.
But not just any image will do.
Pinterest pins that convert — meaning they lead to saves, clicks, or sign-ups — are thoughtfully designed, intentionally written, and visually aligned with your retreat’s energy. They offer more than aesthetics; they act as silent invitations to something deeper.
At Lunita Jungle Retreat, we’ve supported dozens of facilitators in using Pinterest not as a trend-based marketing tool, but as a visual storytelling platform. When your pins are created with intention and strategy, they become a gentle call that your future participants can hear — even from across the world.
In this post, you’ll learn how to create high-converting Pinterest pins for your retreats: from image design and sizing to copywriting and linking strategies.
Why Pinterest Pins Matter in Retreat Marketing
Each pin is a digital doorway — and Pinterest, unlike Instagram, keeps that doorway open indefinitely. A well-crafted pin can continue working for your retreat for months (or even years) after it’s posted.
High-converting pins:
Spark emotional connection
Clearly express value or transformation
Lead users to take action (click, save, or share)
Reflect the essence of your retreat experience
Whether you’re promoting a yoga journey in Mexico, a women’s circle in the forest, or a corporate reset in nature, your pin should feel like the retreat — visually, emotionally, and energetically.
The 4 Elements of a High-Converting Pinterest Pin
Let’s break down the anatomy of a pin that works:
1. Vertical Format (2:3 Ratio)
Pinterest favors vertical pins because they take up more space on mobile screens (which is how most people browse).
Use: 1000 x 1500 px or 1080 x 1620 px
2. A Compelling, Keyword-Rich Title
This should appear as text on the image — bold, readable, and emotionally resonant.
Examples:
“5 Healing Rituals from Our Jungle Retreat in Mexico”
“How to Prepare for Your First Spiritual Retreat”
“Why Women Are Choosing Retreats Over Vacations in 2025”
Use terms people search for, not just poetic phrases.
3. Aesthetic, Aligned Visuals
Use peaceful imagery, soft color palettes, and cohesive fonts. Consider:
A calm nature backdrop
A guest in meditation or movement
An image from your retreat center (with permission)
At Lunita, for example, we often use photos of our meditation area, ceremony spaces, or smiling guests in nature. These images invite presence.
4. A Clear CTA (Call to Action)
Even something as simple as “Read More” or “Join the Retreat” can guide someone to take the next step. You can place this at the bottom of the image or as part of the pin description.
Best Types of Pinterest Pins for Retreat Leaders
Different content formats allow for different kinds of storytelling. Here are the most effective pin types:
🌿 Educational Pins
Teach something small and useful.
Example: “3 Grounding Practices We Use on Retreat”
These build trust and position you as a guide, not just a host.
🌿 Behind-the-Scenes Pins
Offer glimpses into the experience: the food, ceremony setup, or moments of group connection.
This makes your retreat feel real, not abstract.
🌿 Testimonial or Quote Pins
Overlay a quote from a past participant on a beautiful image.
Example: “This retreat changed my life.” – Sarah, 2024
Social proof builds credibility.
🌿 Lead Magnet Pins
Offer a freebie to grow your email list:
“Free Retreat Packing List” or “Sacred Morning Ritual eBook”
This is a gentle way to stay connected with future guests.
How to Write a Pin Description That Supports Discovery
Every pin should include a short description (up to 500 characters) — this is where Pinterest SEO really matters.
Include:
A short, clear summary
1–2 primary keywords (like “retreat in Mexico” or “healing retreat for women”)
A soft CTA (e.g., “Click to learn more”)
Example:
Discover 5 sacred self-care rituals we share at our women’s retreat in the Mayan jungle. Click to explore or join an upcoming experience.
Write like you’re speaking to someone you care about — not selling, but inviting.
Tips to Increase Engagement with Your Retreat Pins
Use Canva for easy templates and consistent branding
Add your logo or website subtly in a corner
Avoid too much text — keep it minimal and clear
Pin consistently (aim for 5–10 new pins per week)
Link directly to your retreat sales page, blog post, or lead magnet
Your pin should feel like an extension of your ceremony space — calm, spacious, and magnetic.
People Also Ask…
What colors work best for Pinterest pins in the retreat niche?
Earth tones, soft neutrals, and calming blues and greens tend to perform best. They evoke peace and trust.
Can I reuse Instagram images for Pinterest?
Only if you reformat them for Pinterest’s vertical layout and add clear titles. Pinterest rewards tailored content.
Should I include pricing on a pin?
It’s better to lead with emotion and transformation. Save pricing for your landing page unless it’s a special offer.
🌿 Want to Go Deeper with Pinterest?
We created a complete educational series to support retreat leaders like you in using Pinterest with clarity, authenticity, and purpose. Whether you’re just starting or refining your strategy, each post offers grounded, soulful insights to help you grow your sacred work online — gently and powerfully.
Explore the full series below:
Conclusion: Pinterest Pins as Sacred Invitations
Each pin is an energetic doorway — a sacred whisper that says, “You are welcome here.” When you create content that’s not only strategic but soulful, Pinterest becomes more than a tool. It becomes a sacred transmission of your retreat’s spirit.
And just like your in-person circles, those who are meant to find you… will.
At Lunita Jungle Retreat, we honor the power of visual storytelling in helping facilitators like you share your light. Whether through our support, our photographers, or our sacred spaces — we walk with you as you grow your reach with integrity and grace.
FAQs about Pinterest Pins for Retreats
How many Pinterest pins should I create for each retreat?
Start with 5–10 pins per retreat, each with a different image or angle (e.g., the experience, the location, the transformation).
Do I need professional photos for my pins?
It helps — especially for your retreat space or ceremonies. At Lunita, we include professional photography to support facilitators with promotional content.
How do I get more saves and shares?
Use emotionally resonant titles, beautiful images, and practical content. Think: “Save-worthy.” Not “salesy.”
Should my pins lead to my retreat page or a blog post?
Both work. Blog posts often convert better if you’re still building trust, while retreat pages are ideal closer to launch.
Can I include video in my pins?
Yes! Short clips of your retreat space, a ceremony moment, or guests walking barefoot in nature can be deeply powerful.
What’s the lifespan of a Pinterest pin?
Months — even years. Pinterest content is evergreen, especially when optimized properly.
Is it worth hiring a designer for Pinterest pins?
Only if your brand is very established. Otherwise, Canva templates are enough — or ask your retreat photographer for help.
Can I automate Pinterest pin scheduling?
Yes, use Pinterest’s built-in scheduler or platforms like Tailwind to schedule pins weekly or monthly.
Where can I follow Lunita Jungle Retreat on social media?
We would love to connect with you and share inspiration, updates, and glimpses of our retreats.
Follow us to stay inspired and be part of our growing community:
Instagram: @lunitajungle_experience
Facebook: Lunita Jungle Experience
Linkedin: LunitaJungleRetreatCenter
Join us online to see stunning visuals of our jungle sanctuary, learn about upcoming retreats, and engage with like-minded individuals passionate about holistic healing and nature connection.
How can I contact Lunita Jungle Retreat to book a retreat or ask questions?
Whether you’re looking for more details, need guidance on choosing the right retreat, or want a customized experience, our team is here to support you.
📍 Visit our website: www.lunitajungleretreat.com
📍 Corporate Retreats: https://www.lunitajungleretreat.com/corporate-retreats
📧 Email us: info@lunitajungleretreat.com
📞 Contact us directly: Available through our website contact form
📅 Book a free consultation call: Schedule Here
🌿 Want Help Capturing Images for Your Pinterest Strategy?
At Lunita Jungle Retreat, every retreat includes access to a professional photographer who understands the rhythm of sacred space. These authentic images are perfect for your pins, your website, and your future retreat promotions.
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